Imac screen showing the landing page of www.aboredgamer.com

Creating a YouTuber Portfolio Site 

doubling client projects in 7 months 

The Ask: Client needed a portfolio and branding website to create a web presence outside of social media to drive traffic to YouTube and increase paid opportunities for future content.

Solution & Impact

Client projects doubled in 7 months after Phase 1 launch

Research Overview

User Research Methods employed: Qualitative Interviews, Quantitative Survey, Client Analysis, & Comparative Analysis of similar content creators. Check out these artifacts on the

74% of those surveyed responded that they watch board game related YouTube videos.

Ideation & Design Overview

Methods employed: Affinity Mapping for user insights, Information Architecture Mapping, User flows, Wireframes, & Mockups. Read more about these artifacts on the Deep Dive Case Study

Phase 1 UX High Fidelity Walk Through

Phase 2 UI High Fidelity